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How to check your WordPress blog for Pinterest

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By checking your website on Pinterest, you have access to some useful benefits, such as:

  • Your website profile picture is displayed when someone shares "Pins".
  • Access to centered analyzes on the fact Pinterest that allow you to determine the quality of your content.

presentation pinterest.png

Of course, the data that can help you increase the popularity of your website is important. With access to Pinterest analytics, you can determine what kind of content users are interested in and then create it. This effort can, in turn, lead to more traffic from Pinterest to your website. Considering the popularity of the platform, it is certainly an interesting source of traffic.

2 ways to check your WordPress site on Pinterest

If you're ready to have your website verified, there are two ways to go about the process, depending on which approach you prefer. Let's start with the simplest.

1. Add a Pinterest Meta tag to your website

One way to verify your WordPress site on Pinterest is to add a meta tag provided by the social media platform to your site. Once added, Pinterest should be able to recognize it, which is enough to verify your website.

To get this tag, you must have a Pinterest account already set up. When you're ready to start, go to the tab Parameters of  Pinterest and scroll to the section Claim :


Here you can tell Pinterest your website URL to start the verification process. Now Pinterest will ask you to choose which verification method you want to use. Go ahead and choose the option Add an HTML tag  to continue:

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choose a claim option.png

Once the meta tag has been copied, click on the button Next. A notification will notify you that Pinterest will check your website for the tag within the next 24 hours. However, we can do it now.

If you are a Divi user, adding meta tags to the tag head of  your site is extremely simple. Simply navigate to the tab Divi> Theme options  in your WordPress dashboard and navigate to the section Integration. Inside you will find a reading field  Add code to the  of your blog:

code integration divi.jpg

Paste the HTML code from Pinterest, then click the button Save Changes. Now all you have to do is wait for Pinterest to check your website to see if the code exists.

2. Add a custom HTML file to the root of your WordPress installation

If you don't feel comfortable adding code to your site by head  tag, there is another approach you can use. Pinterest allows you to verify your website by uploading a file (provided by them) to the folder root of  your site on your server.

As a WordPress user, you've probably already found your way into the folder the root of your hosting, to make changes more than once. This process should therefore be like a walk in the park. To get started, return to your screen Parameters  Pinterest and go to the section again Claim  .

Add your website URL and you will be able to choose the claim option you want to use. This time we will use the option of download the HTML file  :

Use an HTML file to check your WordPress site on Pinterest.

Download the file now and you will be able to click the button Next . As with the first step, Pinterest will give you 24 hours to upload the file to your folder. the root  WordPress. To be clear, this is a simple HTML file containing the word Pinterest in his name:

sample html file pinterest.png

To download the file, we will use the FTP (File Transfer Protocol). You will need a client for you connect to your website by using the protocol. We therefore recommend that you use fileZilla .

Once FileZilla is set up, use your host's FTP credentials to connect to your website and navigate to your folder the root  WordPress. In most cases, the directory will be called  public_html,  www or after the name of your site, although this may vary depending on your host.

In any case, once you have found your file the rootyou should see a collection of files and directories like this:

wordpress directory list ftp.png

Now navigate to the folder where your Pinterest HTML file is located on your computer. Once you've found it, drag and drop it into your folder the root  WordPress using FileZilla:

add a html file pinterest ftp wordpress.png

This will trigger a download process, which should only take a few seconds since we are talking about a small file. Once done, you can close FileZilla - so Pinterest can check if the file is present.

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Verifying your WordPress website on Pinterest is straightforward and can be a great way to get more traffic from the platform. Pinterest gets a lot more traffic than you might imagine, and if your website has high performing content for the platform, you can't leverage it.

When it comes to how to verify your WordPress site on Pinterest, you can use either of these two approaches:

  1. Add a Pinterest meta tag to your site.
  2. Add a custom HTML file to your folder the root  WordPress.

Do you have questions on how to verify your WordPress site on Pinterest? Share them in the comments.

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