Are you looking for statistics YouTube updated and trending for 2023?

YouTube is the second largest search engine after Google. In fact, YouTube handles over 3 billion searches per month. Nearly one in two Internet users uses YouTube. That is to say, its importance.

Whether you are a marketer, blogger, small business owner or video maker, YouTube is the BEST platform to grow your audience. And the best? YouTube users are mainly young people.

If you are looking for statistics the most incredible YouTube videos for 2023, this article is for you. Without further delay, let's discover the statistics interesting things from YouTube.

30 Game-Changing YouTube Stats for Savvy Marketers

YouTube statistics

YouTube usage statistics

Looking for YouTube usage statistics to see how many people are using the world's largest video marketing platform? Check out this section.

How many people use YouTube?

YouTube has over 2 billion monthly logged-in users. This means YouTube's monthly active user count is over 2 billion worldwide. (Source: YouTube)

How popular is YouTube?

YouTube is the second largest search engine in the world and the second most visited website after Google. YouTube is currently available in over 100 countries around the world and in 80 languages.

If you're looking for a video platform to reach millions of people around the world, you can't afford to ignore YouTube.

YouTube statistics

How many videos are posted on YouTube every minute?

Over 500 hours of content are uploaded every minute. This means that over 12 hours of video content are uploaded every day.

What is the most followed YouTube channel?

La Youtube channel the most followed is T-Series, which hosts his music videos and currently has over 235 million subscribers.

T-Series is India's largest music label and film studio, owned by Bhushan Kumar.

How many YouTube channels does he have?

In 2023, YouTube had over 55 million channels. In general, most YouTube channels do not post any videos and most of them have no subscribers.

Is the number of YouTube users increasing?

Yes, YouTube is expected to have nearly 3 billion users by 2025. If you are planning to make a career on YouTube, now is a good time as YouTube is expected to only grow in terms of consumption, sale and distribution of videos.

Do most people watch YouTube on their phone or on their computer?

Think With Google reports that 70% of YouTube usage time is on smartphones and tablets. 30% of viewing time is from a desktop computer.

This is mainly due to the YouTube mobile application, which allows Internet users around the world to access YouTube videos.

How many YouTube app downloads in 2023?

Currently, YouTube has been downloaded more than 10 billion times on Google Playstore. This immense growth is mainly due to the fact that millions of people are connected to the internet.

Which YouTube branded channel is the most popular?

Lego is the most popular brand channel on YouTube, with over 15,7 million subscribers. There Youtube channel of Lego has 19 videos viewed to date.

In case you were curious, Legos are plastic construction toys that are primarily aimed at children.

What is the most watched content on YouTube?

The four categories of videos most watched by most YouTube users are comedy, music, entertainment/pop culture, and how-to. (Source: Think With Google)

What is the percentage of men among YouTube users?

According to Statista reports, 45,6% of YouTube users globally identify as female and 54,4% as male in 2023.

Statista also indicates that the United Arab Emirates and the Netherlands are among the countries with the highest number of YouTube users compared to other countries in the world.

YouTube statistics

YouTube video statistics

Here are some awesome YouTube video stats.

What percentage of YouTube views come from mobile phones?

70% of YouTube views are on smartphones and tablets. (Source: Think with Google).

If you're a YouTube marketer or creator, keep smartphone users in mind when creating videos because most views come from these devices.

What is the average length of a successful YouTube video?

According to a report by Statista, the average length of a YouTube video is 11,7 minutes. Music videos are generally the shortest of all categories, with an average length of 6,8 minutes per video. Video game videos are the longest, averaging 24,7 minutes per video.

YouTube statistics

Be sure to create videos that are at least 10 minutes long if you want to get more views, engagement, and subscribers.

What is the average watch time of videos on YouTube?

The average viewing time on YouTube is around 30 minutes. This means that, on average, YouTube users spend more than 30 minutes watching videos before leaving YouTube.

The average watch time also depends on various factors, such as video length, narration, type of content, audience engagement, etc.

What is the best day and time to upload a YouTube video to get more views?

According to SocialPilot, the best day and time to upload a YouTube video are as follows;

  • 14-16 p.m. (EST) weekdays
  • 9 a.m. to 11 a.m. (EST) on weekends
YouTube statistics

How much does YouTube Shorts pay for 1 views?

On average, YouTube Shorts can generate between $1 and $5 per 1 views. This means that you can earn between $000 and $0,01 per individual view.

How much time do people spend on YouTube each month?

According to Data.ai's survey, the typical YouTube user spends an average of 23,4 hours per month on YouTube.

YouTube statistics

YouTube revenue statistics

Looking for YouTube revenue stats? Here they are.

How much revenue does YouTube generate?

In 2022, YouTube's advertising revenue was US$29,24 billion, or about 11,35% of Google's total revenue. (Statista)

How many YouTube Premium subscribers does he have?

YouTube Premium is used by over 80 million subscribers worldwide.

With YouTube Premium, you can watch YouTube videos ad-free, with powerful features like offline viewing, background audio, picture-in-picture, and more.

Is YouTube useful for sales?

70% of YouTube viewers have purchased a brand after seeing it on YouTube. According to Zippa, nearly 79% of video creators believe YouTube is an effective platform for marketing.

Therefore, if you plan to use YouTube for commercial or marketing purposes, post unique and engaging videos.

YouTube statistics

Does YouTube take part of the ad revenue?

Yes, YouTube takes 45% of ad revenue. Whether you monetize videos or short films on YouTube, you will receive 55% of advertising revenue, while the remaining share will go to the YouTube platform.

Who is the highest paid YouTuber in the world?

As of 2023, MrBeast (aka Jimmy Donaldson) is one of the highest paid YouTubers in the world, with average annual earnings of over $55 million. MrBeast's net worth stands at over $105 million in 2023.

Interesting stats on YouTube

Here are some interesting statistics on YouTube.

Who was the first YouTuber?

Jawed Karim was the first YouTuber. He is the co-founder of YouTube. The first video uploaded to YouTube was “Me at the zoo” featuring Karim (April 23, 2005).

Who acquired YouTube?

In October 2006, Google bought YouTube for $1,65 billion. Indian-American entrepreneur Neal Mohan is the current CEO of YouTube.

What is the most watched YouTube video in the world?

“Baby Shark Dance” is the most viewed video on YouTube and currently has over 12,3 billion lifetime views.

What is the most liked video on YouTube?

Luis Fonsi's "Despacito" is the most liked video on YouTube, with over 50 million likes.

What is the most searched keyword on YouTube?

BTS is the most searched keyword on YouTube globally, with a search volume of 16, according to Ahrefs.

What is the most watched video game content on the YouTube platform?

Minecraft is the most watched video game on the platform, with over 1 trillion views.

What percentage of YouTube channels contribute the most videos to YouTube?

Although there are over 55 million channels, only 10% of popular YouTube channels with over 250 subscribers are responsible for 000% of all videos posted. These 70% of channels receive 10% of ALL views on YouTube. (Source: Zippia)

YouTube statistics

What are the most popular queries on YouTube?

The most popular search queries on YouTube are “music” and “how-to” videos. According to Semrush, 82% of people use YouTube as a source of entertainment.

What is the fastest YouTube video to reach one billion views?

Adele's "Hello" is the fastest YouTube video to reach one billion views in 87 days. Luis Fonsi's song "Despacito" hits one billion views in 96 days.

In case you're interested, Adele's "Hello" video was uploaded to YouTube on October 22, 2015 and reached 1 billion views on January 17, 2016 (just 87 days!).

What percentage of YouTube users are from the United States?

77% of American Internet users between the ages of 15 and 25 have accessed YouTube. 67% of them are over 56 years old, 70% are between 46 and 55 years old and 73% are between 36 and 45 years old. (Source: Statistics)

YouTube statistics

FAQ's | YouTube Stats and Facts

Here are some frequently asked questions about YouTube stats, highlights, and trends.

What is the revenue for 1000 views on YouTube?

On average, most videos on YouTube generate between $1 and $3 per 1000 views. It depends on audience demographics, age range, etc. In other words, if a video is viewed 100 times on YouTube, it usually generates between $000 and $100.

Who is the world's first YouTuber?

MrBeast is one of the top YouTubers in the world, with over 135 million subscribers on his main channel.

How much do YouTubers earn?

It depends on several factors, including audience, type of advertising, monetization sources, etc. For example, MrBeast's net worth is estimated at $105 million. Check out this resource to find out how much YouTubers make, including the top 5 YouTuber earnings.

How many users does YouTube have?

YouTube has over 2 billion active users worldwide.

How many YouTube videos are watched each day?

Users logged into YouTube watch more than a billion hours of video per day.

How much content is uploaded to YouTube each day?

According to official YouTube data, more than 12 hours of video content are uploaded to the YouTube platform every day.

Who watches the most videos on YouTube?

People under 35 watch the most videos on YouTube. Additionally, YouTube is hugely popular with people between the ages of 15-25 and 26-35, with 77% of them using the platform.

Final thoughts on YouTube stats in 2023

YouTube is the second most visited website in the world. It has come a long way since its inception in terms of growth, viewership, streaming, etc.

If you're a marketer or content creator looking for a platform to build an audience or market your products, you can't miss YouTube.

What do you think of statistics and trends on YouTube? Have YouTube stats been useful to you? Let us know your opinion in the comments.