How much do Youtubers earn? Interesting figures and statistics for 2024

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Do you want to know the best Youtubers around the world? Then you've come to the right place.

YouTube is the SECOND search engine after Google. Every day, billions of videos are watched on YouTube.

Watch the most popular videos on YouTube based on total number of views (Source: Wikipedia).

As you can see above, the “Baby Shark Dance” video currently has more than 12 billion of views, making it the most popular video on the YouTube platform, followed by Despacito, with more than 8 billion of views.

Imagine the revenue generated by billions of views on YouTube videos.

There are literally millions of people making billions of dollars on YouTube every month. If you're curious about how much Youtubers earn, let's get into the details right away.

How much money do Youtubers make?

The 5 people who make the most money on YouTube in the world

Here is a list of the 5 people who earn the most money on YouTube. Most of the data below comes from reliable sources and sites such as Forbes. We will also update this section of the highest paid Youtubers regularly.

 DanTDM

 PewDiePie

Markiplar

Jacksepticeye

How do people make money on YouTube?

YouTubers mainly use Adsense to make money from their videos. If you want to know the average income of a YouTuber in the world, you need to know some things.

Your YouTube channel must have at least 4 watch hours in the past year and 000 subscribers.

Only then will you be eligible for monetization on YouTube.

Advertising formats on YouTube

Once you sign up for YouTube Adsense, you have tons of ad formats that you can use to insert ads into your videos and start making money on YouTube.

Here are some of the ad formats you can use in your YouTube videos;

• Ads displayed : These are desktop ads that appear to the right of the main video and above the suggested video list. For large players, this ad may appear below the player.
• Overlay Ads : These are semi-transparent ads that appear on the desktop in the bottom 20% of your video.
• Skipping Video Ads : Skippable video ads allow viewers to skip ads after 5 seconds if they wish. Insert before, during or after the main video. If you enable this option, you may see a combination of skip ads and bumper ads served one after the other.
• Unskippable Video Ads : These ads must be watched before your video can be viewed. They can appear before, during or after the main video.
• Bumper Ads : These are video ads of up to 6 seconds that cannot be interrupted and must be viewed before the main video.
• Sponsored Maps: Promoted Cards display content that may be relevant to your video, such as products featured in the video. Spectators will see a teaser of the map for a few seconds. They can also click the icon in the upper right corner of the video to browse the cards.

As you can see, there is a wide range of advertisements that you can run in your YouTube videos. Be sure to consider your content and target audience to find the most appropriate ad formats for optimal results.

Make money from merchandising on YouTube

Did you know that many YouTubers market products to make money on YouTube?

Merchandise, such as stickers, apparel, or other branded merchandise, can help you earn more money and grow your brand online.

You can start using merchandise cards (where you can use cards to add interactivity to your videos) or annotations in your videos to help your fans easily find your products.

The money you can earn from merch on YouTube is unlimited.

Work with other brands to make money on YouTube

Brands and advertising agencies are always looking for ways to promote their products and services.

Movie stars, directors, and producers are looking for popular YouTubers to promote their stories, music, movies, etc. They usually pay you money or special bonuses to promote on your channel.

Many brands are willing to work with YouTubers when the target audience for their product is similar to that of the creator's channel.

So, if you have thousands of loyal YouTube subscribers, you can start offering other brands to showcase their products in exchange for money.

5 Steps to Make Money with YouTube in 2024

Do you want to know how to start making money from YouTube like other YouTubers do? Here's a simple 5-step tutorial on how to start a YouTube channel from scratch and start making money in 2024 and beyond.

Step 1: Set up your YouTube channel

Let's start with the beginning. To be able to monetize your YouTube channel using any of the monetization strategies including Adsense, sponsorships, collaborations, etc. you need a string. Setting up your YouTube channel is easy because all you need is a Gmail account and it's free to sign up.

If you want to be successful, you need to find the “right category” to launch your YouTube channel. Here are some channel ideas if you want to easily go viral on YouTube.

• Games
• Food and cooking
• Yoga
• Exercise and training
• Product unboxing and tech reviews
• Voyage
• Fashion

The above categories are very popular all over the world and you can easily build a loyal following around your YouTube channel if you regularly post very informative videos.

Step 2: Start creating unique, entertaining and very useful videos

The best way to develop amazing ideas for your YouTube channel is to keep an eye on your competitors. Find out how they create videos and what ideas are going viral on their channel. You can use similar strategies and ideas to create videos for your channel.

You can also talk about your daily schedule, make FAQ videos where you can interact live with your followers, talk about topics for your future videos, and more.

Here are some other ways to come up with content ideas for your channel.

• Use Quora
• Use tools like Semrush, Buzzsumo
• Watch trending videos to see what types of videos are going viral (so you can consider making videos on these topics).

The key is to be consistent. Be sure to consistently produce high-quality videos. Stick to a video posting schedule. For best results, you can post videos two or three times a week and if you do it for a year, you will definitely get thousands of subscribers.

Step 3: Create and grow your audience

The great thing about YouTube is that you can quickly grow from one million to two million or even five million subscribers after hitting your first million subscribers.

It just means that it's hard to get a first audience and literally takes years (depending on the quality and frequency of your content, buzz around your videos, etc.)

Here are some quick tips to grow your YouTube channel audience in 2024.

• Create custom thumbnails: Make sure your thumbnails are personalized so you can upload them separately to YouTube. They should be attractive and entice your audience to click on your videos.
• Create compelling titles: Most people look at your thumbnails first and read your video titles before clicking on one. So spend some time creating engaging titles for your videos.
• Collaborate with others: Find other YouTubers who are making similar videos and connect with them. Don't forget to ask them if they are interested in cross-promotion, as it is the fastest way to get new subscribers and make your channel more popular.
• Do not forget the SEO : If you want to succeed online, you need to learn the SEO on Youtube. Use your title and meta descriptions smartly. Find a primary keyword and use it in your descriptions to rank for your target keywords on YouTube. Make sure you learn the basics of SEO and you will be one step ahead of your competitors.

Step 4: Setting up AdSense

If you want to start making money with YouTube AdSense, there is one thing you need to remember.

You need at least 4000 watch hours and 1000 subscribers to start making money.

You can monetize your videos by opening your video manager and clicking on the "$" sign next to the video you want to monetize. Check the “Monetize with ads” box.

You must be 18 or older to create your own account. If you are younger, you will need the help of an adult. You must have a PayPal or bank account, a valid mailing address, and other information so AdSense can verify who you are and who to send money to.

Step 5: Track, improve and repeat

You should always check and analyze the statistics from your YouTube channel. You can click on the Analytics option in your channel menu, where you can view estimated earnings, ad performance, video views, demographics, and more.

You will also find out which types of videos get the most views, likes and comments. This will help you improve the overall visibility of your channel.

FAQ:

Who are the highest paid YouTubers?

Here are some of the highest paid YouTubers in the world;

• MrBeast (approximate net worth $105 million)
• Jake Paul (around $45 million)
• Markiplier (around $35 million)

How much does YouTube pay per subscriber?

YouTube does not pay per subscriber. While it's nice to have millions of subscribers, it doesn't directly translate to money. Even if you have a million subscribers on your YouTube channel, YouTube does not pay per subscriber. It just pays per view (if you monetize).

How much does YouTube pay per view?

On average, most monetized videos on YouTube earn between $1 and $3 per 1 views. How much you earn on YouTube varies depending on the region of viewers, your industry, video watch time, click-through rate, and video category.

How much money do you make with YouTube videos that have 1 million views?

If you use YouTube Adsense, you will earn an average of $300. The average CPM is $1-3 for most YouTube videos (per 1 views). It also varies based on CPC, CPM, number of views, user retention, traffic region and many other factors.

Do YouTubers get paid if I skip ads?

No, YouTubers don't get paid if you skip commercials. Indeed, YouTube does not charge advertisers when their ads are skipped before 5 seconds, unless they use non-skippable ads.

Other resources:

• 10 Best YouTube Keyword Research Tools to Get More Views
• YouTube SEO: 11 tips to get your videos noticed
• 10 popular types of blogs that make money
• 10 Best Content Marketing Tools to Use When You Don't Have a Team
• How to easily find trending topics for a niche blog
• How to make money online without paying anything
• How to find a domain name for your blog
• What is an H1 Tag: The Beginner's Guide with Best Practices

Final Thoughts on YouTuber Earnings in 2024

YouTube is a great platform to build an online presence and earn full-time money.

MrBeast is a great example of a YouTuber making millions from his videos. Likewise, many YouTubers earn thousands of dollars from their channels.

What do you think of the highest paid YouTubers? Did the earnings of the highest paid YouTubers interest you? Did we miss one of your favorite YouTubers? Let us know your thoughts in the comments.