Marketing trends come in waves as businesses learn to use new technologies. It used to be that it all started with black and white newspaper advertising, and today we use keyword analysis. Brands can't always rely on the best, proven marketing strategies in this ever-changing market.

Consumer attitudes and tastes are not stable, and powerful marketing strategies evolve with them. With new technologies and customer habits, 2023 is shaping up to be a fascinating marketing year. Here is seven WordPress themes for marketing agencies and trends to help you stand out.

What are the marketing agency trends to follow in 2023?

  1. Hire content creators with an established audience.

Branding and recognition (rather than just lead generation) is becoming increasingly important on social media. For this reason, marketers should look for people with personality and a huge number of followers.

In a time-sensitive environment, it can be difficult for organizations to develop content that captivates people. So this is where content creators come in, not A-list influencers. These could be workers, customers, or even experts specializing in a particular field.

  1. Take advantage of social media to spread the message.

Businesses and their salespeople can effectively engage with people using social media. This is especially true for B2B organizations with longer sales cycles. We can also apply this to brands that rely on digital platforms to provide useful and valuable information.

However, remember that there is a difference between providing information to promote a sales message and using the material to interact and develop relationships.

  1. Be sure to turn to the selected content.

Although businesses place great importance on creating unique content, sharing crafted content can also be profitable. If the content is meaningful, it can spark dialogues and show that your company is more focused on problem solving or knowledge transfer.

In other words, you can prove that your business is about more than just sales. You can share the following types of relevant content:

  • In-depth research
  • Latest news in the field
  • Notifications or press releases
  • Interviews (video and blog) 
  • Podcasts
  1. Develop stronger cooperation with other organizations.

We live in the age of information noise. This means there is a lot going on outside. Some of the information available is excellent, but some of it is poor quality and not aimed at the right audience. This is where a strong content creator+brand collaboration can help.

It’s clear that many creators want to prosper and grow. In this case, you can offer them collaborations with brands (rather than just sponsorships). This way, their posts will be organic and you'll be providing them with reputable support rather than letting them do everything!

  1. Deploy more automation tools.

Automation instruments provide a mechanism to manage ordinary and monotonous processes. They are very useful when businesses collect more information and need to take more actions to launch effective marketing campaigns.

Typically, automation techniques are there to improve internal operations and the consumer experience. These include CRM, social media, advertising, lead management and email marketing solutions.

  1. Use theartificial intelligence and augmented reality.

Technologies will become more and more important. Companies will use theartificial intelligence and analysis to decide what consumers find most attractive and useful. Additionally, augmented reality combines digital objects with real-time videos.

Businesses will rely heavily on it to interact with customers and help them make purchases. Despite its immaturity, augmented reality is worth incorporating into your plan when thinking about how to start your own marketing agency.

  1. Host in-person events to get more people involved.

Businesses will return to holding in-person meetings to communicate with their customers and build brand recognition. There are several inventive ways to implement this proven marketing method into your business. For example, you can organize a pop-up store in your city, finance a major trade show or participate in a professional conference.

Create, influence and inspire with these marketing agency WordPress themes!

Yankee – Elementor WordPress Theme for Digital Agencies

A comprehensive and dynamic marketing agency website design with an extensive feature set. It has five home pages and five interior pages that prioritize readability and provide an amazing user experience. The pack also has unique effects that will keep your audience engaged.

Main duties :

  • One-click import of demos
  • Elementor Page Builder
  • Compatibility with WooCommerce
  • Fully responsive design
  • Members of the team

Buy now | Book demo | Download free in MonsterONE

Titan – Web Design Agency WordPress Theme

To amaze your potential customers and competitors, you need something like this modern and creative marketing website example. It has everything you need to meet your branding needs and make the site distinctive. These include, for example, a slider area, carousel projects, a 3D pricing area and other options.

Main duties :

  • Contact form
  • Special blog structure
  • Subscription to the newsletter
  • Social media icons
  • Drop down menu

Buy now | Book demo | Download free in MonsterONE

Socio Marketing – Social Media Marketing Agency WordPress Theme

To present your social marketing agency in the best possible light, choose this interesting variation. It offers a one-click installation process that is beyond the power of programming novices. On top of that, you'll get a drag-and-drop editor that allows you to add and edit your content like a pro. It is a user-friendly and multifunctional Elementor page builder.

Main duties :

  • Smooth animation effects
  • Advance search
  • Blog functionality
  • Fully responsive design
  • Drop down menu

Buy now | Book demo | Download free in MonsterONE

Art Design – WordPress Theme for a creative web design agency

An effective and current example of a marketing agency WordPress theme that deserves your attention. It has a brilliant particle effect slider area that will make your visitors annoyed. To highlight your business, take advantage of personalized 3D service areas and list the different tasks.

Main duties :

  • Carousel projects and comments
  • 3D price zone
  • 60 web fonts
  • Subscription to the newsletter
  • Menu with special effects

Buy now | Book demo | Download free in MonsterONE

Agenia – SEO and Marketing Agency WordPress Theme

Agenia is a wonderful out-of-the-box solution that is perfect for SEO and digital marketing agencies. It provides three pre-designed homepage styles that will impress your visitors. You can also work with a complete set of interior pages to talk about departments, teams, projects and other aspects.

Main duties :

  • Pictures included
  • Elementor Page Builder
  • Testimonial
  • Members of the team
  • Subscription to the newsletter

Buy now | Book demo | Download free in MonsterONE

Clonads – Advertising and Digital Marketing Agency WordPress Theme

A feature-packed option that we found among the best WordPress themes for marketing agency. You can use a widely used Elementor page builder at will that will guide you through the customization process. Additionally, this package has valuable elements such as Revolution Slider, multilingualism support and Google Maps.

Main duties :

  • Projects gallery
  • Simple layout
  • Integration of social media
  • Blog section
  • Compatibility with WooCommerce

Buy now | Book demo | Download free in MonsterONE

Technice – WordPress Theme for digital agency

Technice is another stylish and impressive choice among marketing agency WordPress themes. It is equipped with a fully responsive design that adapts to all screen sizes. You'll also be ready to install the entire package in a snap, thanks to one-click demo import.

Main duties :

  • Background video
  • Google Maps
  • Drop down menu
  • Members of the team
  • Blog functionality

Buy now | Book demo | Download free in MonsterONE

EAgency- Simple One Page Agency WordPress Theme

To give you an edge over your competitors, this minimalist-looking theme includes many useful features. Undoubtedly, it has a fully responsive design that ensures that people can view the site across all gadgets. It is also extremely adaptable, and you can always modify all the components using an excellent Elementor page builder.

Main duties :

  • One-click import of demos
  • Beautifully designed portfolio
  • Blog functionality
  • Drop down menu
  • Effect of parallax

Buy now | Book demo | Download free in MonsterONE

Kikoro – Creative Agency WordPress Theme

With this polished example of a creative agency website template, you can empower your business to grow faster. An easy-to-use Elementor page builder is here to help you change the look of the website according to your needs. Additionally, it has a fully functional blog feature that allows sharing additional information to engage with more customers.

Main duties :

  • Smooth animation effects
  • Design compatible with all browsers
  • One-click import of demos
  • Google Maps
  • Gallery

Buy now | Book demo | Download free in MonsterONE

SEOLand – WordPress Theme for a Digital Marketing and SEO Agency

SEOLand is a clean-looking option for showcasing SEO, digital marketing, and social media. It includes six ready-to-use home pages as well as several interior pages. It will take nothing to talk about your services, provide case studies, and offer contacts and pricing tables.

Main duties :

  • Fully responsive design
  • Contact form
  • Google fonts
  • Different header styles
  • Built with Elementor Page Builder.

Buy now | Book demo | Download free in MonsterONE

A few words in conclusion

Recent years have had a considerable influence on marketing techniques and trends. Today's consumers place greater importance than ever on originality, honesty, safety and diversity. And, as sophisticated technologies like VR and AR become more common, marketers have a chance to integrate these principles into their communication in new directions. With the WordPress themes for advertising agency, you can always build a project online to ensure that you do not go unnoticed. By the way, our promo code “designmaz7” grants an exclusive -7% discount on all WordPress themes from TemplateMonster. Thanks for reading !