During the writing of our various articles, we often talk about sources outside our site and sometimes add a link that leads to this source. For all beginners, it is normal to ask if it is a good practice, because in fact, we are in the process of driving the visitor far from our blog. If you too are wondering if outbound links are good for your SEO, You are in the right place.

What is an outbound link?

You should first know that there are two types of links:

internal links

Is a link that leads from a page on your Website to another page on your Website. They can help you optimize your site for search engines, the Yoast SEO plugin offers tools for quickly making internal links.

External links

There are two types of external links:

• Links from other sites to yours. These are the links incoming ou  backlinks .
• Links of your Website to another website. Here it is about the Outbound links, indeed.

Outbound links in Yoast SEO

In the meta box below the Edit Article screen, you will find the section called “Improvements”. If not,  please update the plugin because you are using a very old version . In that "Improvements" section, there is this check that says:

If your post has no links, you will notice in the "Improvements" section an invitation to add outbound links.

Why do you need to add outbound links to your content

Now you must be wondering why we recommend adding this link anyway. We assume that you need to reach a large audience all over the world. We strongly believe in equal opportunities for everyone on a connected website. In you calling to add this outbound link, we ask you to connect your website to the following website. And this website to the next website. In doing so, you will participate in the creation of a website network that continues to expand from one website to another. You will help Google to make links between websites. You will help Bing to get information about which sites or better which  pages are bonded to each other.

By connecting the web and structuring the web with your help, we help search engines find great sites. We help interesting sites on Google.

So are outbound links important for SEO?

Outbound links are very important for SEO. Not for the SEO of your website directly, but for SEO in the most generic way possible. Your outbound link helps your neighbor, your supplier, your customer and of course your visitor. In return, you will also have links that point to your website.

That's it for this tutorial, hope it helps you understand the usefulness of outbound links.