If you are looking to create a website to success, it's a good idea to build a list of subscribers first. The larger your recurring visitor base, the faster your website will grow, and the more money you will earn.
Given the importance of this task, it's no surprise that there are a large number of solutions available. With a little research, it's not difficult to come across a good provider that not only meets your needs but is compatible with WordPress.
In this list, you will learn what a subscriber list is and why it is important. Next, we'll introduce you to three simple tools you can use to create your own newsletter.
But, if you've never installed WordPress discover How to Install a WordPress Blog in 7 Steps et How to search, install and activate a WordPress theme on your blog
Then back to why we are here.
Why building a subscriber list is crucial
A subscription list does exactly what it says: it's a list of customers who have chosen to receive marketing emails from you. Have you already received newsletters or special offers from your favorite store by email? If so, then you are part of their subscriber list.
While these emails can seem harmful when you receive too many of them, from a business perspective, they are a handy tool. With a list of subscribers, you will be able to:
- Generate more conversions and sales. The more people who see your offers and calls to action, the more buys and registrations you are likely to have. Take Amazon for example: one of the ways that you often get to buy products is by seeing offers through email regularly.
- Increase traffic. Whenever you publish a new publication or update your website with important information, you can immediately notify your subscribers. This should help increase repeat traffic and keep your audience connected to your content.
The good thing about a subscriber list is that it puts you in direct contact with your audience. There's no middleman involved, and you don't have to make sure you follow the various rules and guidelines of social media platforms. You are in control of your list and you can use it however you want. With that in mind, let's take a look at some tools that you'll need to build your email subscriber list.
See also: How to authorize subscriptions on WordPress
3 simple tools to create a list of subscribers in WordPress
If you want to create a subscription list, you must first provide a form where people can subscribe. Fortunately, WordPress makes this an easy task. Here are five plugins that can help you easily create subscription forms.
1. jetpack
jetpack was developed by Automattic, the same company behind WordPress. Its subscription module allows visitors to subscribe to email updates right from your blog. Your subscribers will be updated when they have new blog posts and new comments are added to a post they follow.
There is no way to export your entire subscriber list using Jetpack, but you can export the information of those who have subscribed using their email addresses rather than their WordPress account.
Read our article and Build your subscriber list with Jetpack and Intercom
If you like the prospect of your subscriptions being managed for you, Jetpack might be ideal. Moreover, its ease of use and the breadth of subscription options make it a valuable plugin, and there is a premium version with even more features.
Download | Demo | Web hosting
2. MailChimp for WordPress
MailChimp for WordPress is one of the most popular free plugins in the WordPress marketplace, and for good reason. With this plugin, you can easily create simple subscription forms. In addition, the premium version comes with additional tools such as:
Integration with WooCommerce. This feature allows you to track visitors and other demographics from your campaigns and send them to MailChimp, allowing you to build powerful list segments.
So much to see... 7 best newsletter templates: which one to choose and how to import it into MailChimp
Methods to counter false subscriptions. The dual subscriptions feature requires subscribers to confirm their subscriptions by email. To further secure the integrity of your list, MailChimp sends a reCAPTCHA checkbox to suppress spam.
With MailChimp for WordPress, you know exactly what you're getting - a tool for creating intriguing forms to entice potential subscribers, coupled with the functionality to keep your list current.
Download | Demo | Web hosting
3. Ninja Forms
Ninja Forms Lite is strictly a forms builder, but it has its own integration with MailChimp, an add-on that starts at $ 29. However, it is not the same as " MailChimp for WordPress ". This extension allows you to create forms for your account " MailChimp , Using the power and flexibility provided by " Ninja Forms ».
Once you have set up MailChimp with " Ninja Forms You will have access to a multitude of features, including:
- The ability to group subscribers
- Multiple MailChimp subscriptions per form
- An option to export your entire subscriber list
You need the add-on to set up a subscriber list using this plugin, but the features it provides are worth the reasonable cost. In addition, the functionality of Ninja Forms allows you to create attractive subscription forms, thanks to its powerful drag and drop form builder.
Also take a look at our 10 WordPress plugins to create a contact form
That's it for this list of plugin to capture emails on WordPress.
Download | Demo | Web hosting
4. Mailster
Mailster is an easy-to-use premium WordPress plugin that will help you integrate a newsletter into your website. With the latter, you will be able to create, send, and track your campaigns without much hassle.
Its main features are: the ability to track open emails, clicks, subscriptions and bounce rates, the ability to target your campaigns, campaign management and planning, support for 6 types of auto-responders, unlimited creation registration forms, a user-friendly interface, customization of the background, support for multilingual, and more.
Download | Demo | Web hosting
5. ChimpMate Pro
chimpmate is the premium WordPress pop-up plugin from MailChimp , which will help you convert your readers into subscribers. It was designed to increase your email list without irritating visitors, with annoying pop-ups.
It is fully customizable and you will control when and where to display pop-ups. Its other features are: it works perfectly on several browsers and has several planning options, a fully customizable layout, customer support reagent, iperfect integration with WooCommerce, excellent cache management, perfect integration with several WordPress themes, multilingual support thanks to the WPML plugin, and much more.
Download | Demo | Web hosting
Recommended Resources
Find out about other recommended resources to help you build and manage your website.
- 4 Effective Strategies To Improve Your Blog's Growth
- 10 WooCommerce plugins to create a Pro online store
- Does it always make sense to display a maintenance page?
- When and how to install WordPress in a subdirectory
Conclusion
There ! That's it for this tutorial. We hope it will allow you to use some plugins to create a newsletter with WordPress.
However, you can also consult our resources, if you need more elements to carry out your projects of creation of Internet sites, by consulting our guide on WordPress blog creation.
Feel free to share this article with your friends on your favorite social networks. But, in the meantime, let us know your comments and suggestions in the dedicated section.
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