Best time to post on social media in 2024 to boost engagement

Quick note: We have gathered data from several credible sources including Hubspot, Hootsuite, Coschedule, Buffer and a few other sites and tried to analyze and provide you with the best time to post on social media in 2024.

Do you want to get more social shares including tweets, Facebook shares, Pinterest pins, etc. Looking for the best times to post on social media sites? You are in the right place.

The best way to increase your visibility on social media is to find the perfect time to share or schedule your posts.

If you post your links on social media sites at random times, you will get no or even fewer responses because no one will see your post. Posting at the right time on social media sites is essential.

But finding the best time to post on social media is not easy unless you have a lot of data. That's why we've put together this research-based article to provide you with the best times to post on social media in 2024 and beyond.

In this article, we will cover the following points

• Best time to post on Facebook
• Best time to post on Twitter
• Best time to post on Instagram
• Best time to post on Pinterest
• Best time to post on LinkedIn

Let's get into the details without further ado.

Contents :

The best times to post on social media sites (according to studies)

Once you know when is the best time to post on different social media sites, you can reach more people, get more links, shares, and traffic. So instead of posting haphazardly, why not figure out the optimal time for social media and post at the right time?

Best time to post on Facebook

• The highest average click-through rate (CTR) on Facebook is between 13 and 16 p.m., with a peak on Wednesday at 15 p.m. A CTR simply means the number of people who will click on the links in your Facebook posts or ads.
• The worst time to post on Facebook seems to be weekends (before 8am and after 20pm).
• Adding photos or images can dramatically improve your engagement on Facebook (adding images can get you 50% more likes and double the number of comments).
• Videos and Facebook Lives have a bigger reach than regular posts (so why not give them a try?).
• According to Buffer, the best time to post on Facebook is between 13 p.m. and 15 p.m. on weekdays and Saturdays.
• According to SproutSocial, the best day to post on Facebook is Wednesday and the best time to do so is between 9:00 a.m. and 15:00 p.m. on weekdays.

Some interesting statistics on Facebook

Let's take a look at some statistics Interesting Facebooks for 2024.

• 66% of monthly Facebook users use it daily and each visit to Facebook lasts 10-12 minutes (that's huge, right?)
• 88% of Facebook users access the site from their smartphone. 95% of visits to Facebook are on smartphones and tablets, while only 31,8% of visits are on desktops or laptops.

What can we learn from it?

If you're looking to increase your engagement on Facebook (whether on Facebook Pages, ads, or regular posts), try including videos as people are spending more and more time watching videos or streaming videos. live on Facebook. Don't miss Wednesdays, as that's usually the day you get the most attention on Facebook.

Tip: always keep an eye on Facebook Insights, which gives you an overview of user behavior and lets you know when they're active and what types of posts are getting the most engagement.

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Best time to post on Twitter

• The highest average click-through rate (CTR) on Twitter is between Monday and Thursday, 13 p.m. to 15 p.m.
• The worst times to post on Twitter are weekend evenings (after 20 p.m.) and Fridays after 15 p.m. Try to avoid tweeting during these times, as engagement, clicks, retweets, etc. are less there.
• According to Hootsuite, the best time to post on Twitter is at 15 p.m. Monday through Friday. For B2B companies, the best time is between 12:00 p.m. and 15:00 p.m. on weekdays.
• Tweets containing images are more effective on Twitter (just like on Facebook). Therefore, if you are looking to increase your engagement on Twitter, be sure to add images.

Sprout Social says the best times to post on Twitter are Wednesdays at 9 a.m. and Fridays at 9 a.m.

Some interesting statistics on Twitter

Let's take a look at some statistics interesting on Twitter for 2024.

• 93% of Twitter videos are viewed on mobile, and tweets with a video get 10x more engagement (so try including videos if you want to reach more people on Twitter).
• Twitter has 330 million active users and 500 million tweets are sent every day (about 6 tweets per second).

What can we learn from it?

Monday through Thursday, between 13 and 15 p.m., is the perfect time to post on Twitter if you want more people to click on your links.

Be sure to tweet often (at least once or twice a day) and use hashtags when tweeting. You can also increase your engagement on Twitter by tweeting around relevant hashtags.

You can also try scheduling your tweets in advance instead of tweeting everything manually, as this not only saves you time, but also helps you manage your tweets better. You can start using a social media management tool like Buffer App, Hootsuite, etc. to automatically schedule your tweets.

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Best time to post on Instagram

• Posting to Instagram at 5:00 a.m. Tuesday through Friday generates the most engagement (because most people check their phones as soon as they wake up).
• Posting to Instagram between 11:00 a.m. and 15:00 p.m. on weekdays also generates a lot of engagement (because most people check their phones during lunch).
• Posting on Saturday around 11:00 a.m. can also generate more engagement on Instagram.
• Later analyzed 12 million Instagram posts and found that the best time to post on Instagram is between 9 a.m. and 11 a.m. (EST).

According to Sprout Social, the best time to post on instagram is Wednesday at 11:00 a.m. and Friday from 10:00 a.m. to 11:00 a.m. for best results.

Some interesting statistics on Instagram

Let's take a look at some statistics Interesting Instagrams for 2024.

• 1 billion people use Instagram every month and 500 million people use Instagram stories every day. If you want to expand your brand visibility on Instagram, be sure to add engaging stories.
• Instagram users will spend an average of 28 minutes per day on the platform in 2020 as 200 million Instagram users visit at least one business profile every day.
• 130 million Instagram users view shopping posts every month (so yes, you'll get great conversions if you start using Instagram effectively, including their ads).

What can we learn from it?

According to HubSpot, between 14 and 15 p.m. and Thursdays you'll get the most engagement from users on Instagram, while Sprout Social found that it's Wednesdays at 11 a.m. and Fridays between 10 a.m. and 11 hours you will get the best results.

Always try to make your Instagram posts look unique and attractive because Instagram is the first visual platform (take advantage of it). Every time you post something on Instagram, make sure to spend at least 15 minutes interacting with others (whether that's replying to comments, re-sharing, adding stories, or promoting your own). publications).

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Best time to post on Pinterest

• According to research by SocialFresh, the best times to post on Pinterest are between 14 p.m. and 16 p.m. EST and 20 p.m. and 1 a.m. EST.
• According to research by HubSpot, Saturday morning is the best time to post on Pinterest to get better user engagement.

According to the Coschedule study, 20 to 23 p.m. (21 p.m. being the peak) is the best time to post on Pinterest to get maximum engagement.

Some interesting stats on Pinterest

Let's take a look at some interesting Pinterest stats for 2024.

• 250 million people use Pinterest every month and 80% of them use a mobile phone to browse Pinterest.
• Pinterest pins are 100 times more distributable than a tweet, with an average retweet of only 1,4% while for Facebook, the half-life of a pin is 16 times longer than a Facebook post (so yes, pins are more powerful than tweets and Facebook posts).
• Pinterest drives 33% more traffic than Facebook (a great stat for bloggers looking to drive traffic to their site or landing pages).
• The average time spent on Pinterest is 14,2 minutes, and women between the ages of 25 and 54 make 80% of purchasing decisions in American households.

What can we learn from it?

Did you know that 70% of Pinterest users are women? 40% of new Pinterest subscribers are men and 60% of new Pinterest subscribers are women. If you are looking to target women, then Pinterest can be a great social media platform for you.

If you want to get higher click-through rates, you need to start using engaging images to increase your clicks on social media sites.

It is essential to have an image in every article you write to grab the attention of your audience. They not only add value to your blog post but also build credibility. your blog.

Choosing a perfect, fun and attractive image is an art. Do not use Google images, try to use images from free image sites such as:

• freedigitalphotos.net
• stock-snap
• Unsplash

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Best time to post on LinkedIn

• If you want to get more clicks and shares on your LinkedIn posts, try posting them on Tuesdays between 11 a.m. and 12 p.m.
• The worst time to post on LinkedIn is during sleep hours, between 22 p.m. and 6 a.m. (and immediately before Monday and after Friday night).
• The best time to post on LinkedIn for maximum impact is between 7 a.m. and 8 a.m. and between 17 p.m. and 18 p.m.
• Peak LinkedIn usage on an average day is between 12:17 p.m. and between 18:XNUMX and XNUMX:XNUMX p.m.
• According to Sprout Social, Wednesday between 9:00 a.m. and 10:00 a.m. and 12:00 p.m. is the best time to post on LinkedIn (especially for B2B companies).

The CoSchedule data reveal that the best time to post on LinkedIn is in the afternoon, between 12 and 14 p.m.

Some interesting statistics on LinkedIn

Let's take a look at some interesting LinkedIn stats for 2024.

• LinkedIn currently has over 590 million users, with over 260 million monthly active users. 57% of LinkedIn users use mobile phones to browse information and messages.
• 2 million posts, articles and videos are published on LinkedIn every day (that's huge, isn't it?)
• Posts with images receive twice as many comments and posts with videos are 5x more likely to receive comments (try including images or videos to improve engagement on LinkedIn).

What can we learn from it?

If you are looking to connect with professionals, startup owners, digital media agencies, small business owners, etc. LinkedIn is a great platform for you. Be sure to spend time writing quality articles (including images or videos) to get more engagement.

The recipe for maximum social media engagement

The idea of ​​using social media is to be truly social. Unfortunately, most bloggers view social media as a way to spam their links. What's the point of only sharing your content on social media? No one will be interested in their promotion.

So if you want to get the most out of social media, note that you also need to promote others ! Do you know one of the easiest ways to increase traffic from your blog and strengthen your online visibility? The answer is simple: find new bloggers related to the topic of your blog to improve the growth of your blog.

New bloggers are like oxygen for your blog.

• They will become lifelong fans
• They will spread your message more than anyone else
• They will trust you to buy the products
• They will never ignore your products
• They will link to you whenever they find something relevant and helpful.

How to find new bloggers and readers for your blog?

It is very easy to find new bloggers. Most of the time they will call themselves beginners. If not, you can find them easily by actively participating in social media sites like Facebook, Twitter, etc.

After you find them, all you have to do is capture their attention and draw them to your blog. How to capture their attention?

• Leave insightful comments on their blog posts
• Tell them what they still need to improve
• What design mistakes do they make, etc.?

Pro tip: Once you have set a suitable time to post on social media sites, schedule your posts in advance using tools like Buffer, HootSuite, etc.

FAQ

Other blogging resources:

• 15 Best Blog Examples to Inspire You to Start a Money-Making Blog
• 22 Affiliate Marketing Strategies and Tips to Make More Money
• How to Link Your Blog Posts Like a PRO
• SEO Friendly Titles: 8 Best Practices with Examples 
• 13 Best SEO Blogs You Can't Miss to Improve Your SEO
• 30 Twitter stats, facts and trends for the current year
• 25 Most Important SEO Stats You Should Know 
• 12 Proven Methods to Build High-Quality Backlinks Like a Pro

Final thoughts on the best times to post on social media

If you know the best times to post on social media sites such as Facebook, Twitter, etc., it will be very useful for you to schedule your posts in advance.

We have provided you with the best possible data so that you can schedule or post your social media updates at the right times to increase your online reach.

If you have any questions, please let us know in the comments. Feel free to share this document with others if you find it useful.