Do you know how to attract sponsors (partners) to your blog? Discover in this guide how to find a sponsor and monetize your blog

You have just created your blog or it has existed on the internet for a long time and you are thinking of monetizing it through sponsorship, but unfortunately you do not know how to go about it ...

Here is a little guide in 8 steps to learn how to find partners for your website.

But before, if you have never installed WordPress discover How to install a WordPress blog in 7 steps et How to search, install and activate a WordPress theme on your blog 

Then back to why we are here.

1. Before you start, make sure you have an attractive blog

Yes, make it more attractive. You must put your blog in order and be prepared for what your future sponsors might ask you.

Discover what is a blog? Definition and explanation

The more attractive your blog is, the easier it will be to convince a sponsor to follow you.

2. Do not aim the stars from the start.

It would certainly be better to start by getting closer to small retailers, websites that do not have too much scope, as much for potential companies in your niche, to see if they might be interested in some sort of partnership.

It would be better than targeting the big ones from the start. You will learn a lot from these early experiences, even if you do not make a lot of money from the start.

3. Aim carefully advertising potential

Before you approach potential sponsors, think long and hard about your blog and the topics you champion, and ask yourself who might want to reach your audience.

See also our 10 premium WordPress plugins to manage ads on your blog

Do some brainstorming and list the companies and websites that might be suitable.

4. Find out who is advertising on other websites and blogs in your niche

These advertisers are very likely to agree to launch a similar advertising campaign with you.

This means that it is easier to convince a sponsor already engaged on other websites than one who is not even aware of the potential of the internet.

5. If a sponsor is hesitant, offer them a discount, or a free trial

This could be beneficial to you on three levels:

• It gives your sponsor an idea of ​​what your blog can offer
• It helps your readers get used to the idea of ​​seeing ads on your blog
• Having an ad on your blog (even if he does it for free) can attract others (or at least facilitate sponsorship opportunities) 

See also How to convince a customer and sell his products on the internet

You will really learn a lot by adding an ad or two, finding out how it helps with conversion; and at a reduced rate, you'll make some extra cash.

6. Find a point of view and sell it!

Don't just email a potential sponsor asking if they'd like to put an ad with you: Do you sell !

If your blog has a community of key and loyal readers, sell that aspect ; if you have a lot of traffic for certain keywords that the advertiser might want, lean on this aspectespecially if you have an audience looking to shop. 

Here too 5 WordPress plugins to integrate Google services on a blog to discover absolutely

This is a key argument, and if you haven't had advertising on your blog before, it can also be used as an argument. People like exclusivity and being first on some markets that may prove "Juicy".

You must give the sponsor or potential advertiser a reason to align their brand with yours.

If you can not attract anyone, start a campaign yourself

Select a part of your blog to which you want to create traffic (an article, a registration page, a category, etc.) and create a button or banner ad to do this.

Read also our article on 10 WordPress plugins to generate traffic to your blog

The good thing about this is that you can test your conversion rates at different positions.

If you are looking to sign a sponsor, give the sponsors as much value as possible

Do everything you can to brag about the campaign. Advertise sponsorship on the blog with an article, mention it in your newsletters, position it at the top of the page, add some bonuses to another part of your blog, etc…

Also discover these 5 things to know to create interesting newsletters

The more traffic you offer to your sponsor, the more likely you are to renew your contract with you.

Discover also some premium WordPress plugins  

You can use other WordPress plugins to give a modern appearance and to optimize the handling of your blog or website.

We offer you here some premium WordPress plugins that will help you do that.

1. Gravity Forms CRM Addon

Gravity Forms CRM is an extension of the WordPress Plugin Gravity Forms, which lets you connect different CRMs to WordPress and earn leads when forms are auto-filled.

The power of Gravity Forms is the best way to use forms on your website, as it offers tons of flexible options and features that many CRM forms don't offer by default.

See also our 5 WordPress plugins to improve the basket of your website

The configuration of this plugin is very easy. Once you've downloaded it, you'll be able to apply different changes to its settings, and after that you'll be able to access each form you want, and connect it to the CRM. 

Download | Demo | Web hosting

2. Beyond Multisite

Beyond Multisite is a WordPress Plugin which helps administrators of a multisite network to better control, protect and clean up their network.

Its main functions are: the possibility of authorizing access to certain websites, activation or deactivation mass of plugins on all websites or on some websites of the network, themass uppression of comments on the network according to the chosen criteria (status, links, age, number of comments),mass uppression of empty or old websites,deletions of websites and authorization of the administrators of the website to undo the deletion in 7 days if they wish, the protection of WordPress forms against spam bots etc ...

Download | Demo | Web hosting

3. Dropr

Dropr is a WordPress Plugin which will integrate seamlessly with your WordPress website which will use it as your website's media folder. With this plugin, you can add any file from the Dropbox account directly to your pages or posts.

It will also allow you to use the Dropbox account directly in the WordPress editor, which will simplify the whole process.

Discover also our 8 WordPress plugins to translate your website or blog

It is a friendly WordPress plugin for beginners with a very simple and clean interface. It supports all types of important files, audio, video, PDF, Excel, images and more.

Download | Demo | Web hosting

Other recommended resources

We also invite you to consult the resources below to go further in the grip and control of your website and blog.

• How to Assign Categories to WordPress Pages
• How to create a responsive menu for mobile WordPress
• How to view or block IP addresses on WordPress
• How to solve the problems of images encountered on WordPress
• How to Fix Redirect errors on WordPress

Conclusion

Here ! That's it for this article. Do you have any other ideas on how to attract, get, and maintain blog sponsorships? The entire BlogPasCher community is at your service!

However, you will also be able to consult our resources, if you need more elements to carry out your projects of creation of Internet sites, by consulting our guide on the WordPress blog creation.

But, in the meantime, tell us about your Comments and suggestions in the dedicated section.

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