Let's talk about the definition blog goals. Maybe you started it as a secondary blogger for a while, but you're ready to take your blogging to the next level – you'll need some real blogging goals to get there. 

In this guide, we'll break down the process of smart goal planning for bloggers, no matter where you are today.

If you're ready to take your blog to the next level, you'll need to set some real blogging goals in order to get there.

You want to create more than a part-time income and are tired of relatively low traffic. You may even experience a downward trend: a drop in traffic, email subscribers, social media subscribers, and revenue.

Are you ready to change things? Do you want to go from mediocrity to boom?

I remember when I decided to quit my job and start investing full time in my blog. It was scary and it changed my life, but I also felt confident because I was ready with  blogging goals smart.

If you're ready to kick things into high gear, the best thing you can use is SMART blogging goals to get you there. Whether you start One blog for the first time or taking your existing site more seriously, blog goals give you clear direction so you know what steps to take to be successful.

Not sure what the goals of the SMART blog are? 

I'll take some time to break them down for you et give you practical, achievable steps (including real example blogging goals) you can implement to take your blogging to the next level.

How to Set Blog Goals: 5 Simple Steps to Plan Goals for Bloggers (+Examples of Real Blog Goals)

  1. The Importance of Setting Blog Goals (Today)
  2. SMART blogs for effective goal planning
  3. Step 1: Define specific blogging goals (+ real examples)
  4. Step 2: Choose measurable goals
  5. Step 3: Choose achievable blogging goals
  6. Step 4: Decide on relevant goals for your blog
  7. Step 5: Time-bound blogging goals will keep you on track

The Importance of Setting Blog Goals (Today)

But first, why am I so certain that blogging goals are essential to propelling your blog to success? Well, if you'd rather watch than read, here I show you how to set blogging goals that will position you for long-term success with your blog.

How to set goals for your blog

Because without goals for your blog, it's like a ship's captain who sets sail without knowing where he's going. You can have a big ship, be able to sail by the stars and have the perfect crew, but without a destination you will be forever lost at sea.

In other words, you may be working in an excellent blog niche with a knack for writing, but without goals, you'll struggle to move forward. You'll get into email marketing, hang out on social media, write a blog post or two and finish by scanning a few articles on the SEO.

Sure, these are all important parts of blogging, but without direction, it's a lot of fluff with no results.

Going from a part-time gig to full-time blogging extraordinaire requires sitting down and really fleshing out what you want from your blog. et decide what steps to take to get there.

That's exactly what we're doing here together .

SMART blogging for effective blogging goal planning

How to set goals for your blog

Ready to start setting your blogging goals? I'll take you step-by-step through SMART goals so you can put them into practice on your blog.

What are the goals of a SMART blog?

SMART blogging is an acronym that stands for:

  • Specific objectives
  • Objectives measurable
  • Objectives achievable
  • Objectives relevant
  • Time-bound goals

Using the SMART goal-setting framework for your goal-planning exercises will ensure that you are positioning yourself for long-term success.

How to Set Blog Goals in 5 Easy Steps (+ Real Blog Goals and Examples)

Now, without further ado, let's explain how (and why) setting blogging goals will help you unlock significant growth for your blog in the months ahead.

Step 1: Define specific blogging goals (+ real examples to use)

What are the objectives specific for your blog? What do you really want to improve?

Consider using some of these real-life blog goal examples:

  • How much money do you want to earn with your blog?
  • What traffic goals do you have?
  • How often do you want to post on your blog?
  • How much do you want to develop your presence on social networks?
  • What would you like your email subscriber list to look like?
  • What is your SEO strategy? How well are you doing with SEO traffic today?
  • How many backlinks do you have?

Instead of just saying, "I'd like to make more money" or "I want more traffic," be more specific with your blog's goals. How much daily or monthly traffic do you want to attract? 

Are you expecting 100 people a day? 1 people a day? 000 people a day?

What are your actual blog income goals? How much do you need to earn to be a full-time blogger? What is the gap between what you earn now with your blog and what do you need or want to do?

How often do you currently post new blog posts? How often do you want to post new content to your blog?

Let's use a hypothetical set of examples of specific blog goals that one could use:

  • Publish new blog content once a week
  • Reach 25 visitors per month
  • $40 annual blog income
  • 10 email subscribers
  • Double the number of subscribers on social networks
  • Improve SEO rankings for all content
  • Increase domain authority

These might not be the exact goals for your blog, but we'll use them as a point of reference throughout this guide, so you can see how SMART blog goals work.

Step 2: Choose measurable goals

Another important step in SMART blogging is choosing goals measurable.

Most of the blog goals we created above are easy to measure.

You'll know if you're posting new content, how many visitors you're getting, and if your revenue is growing. You can make it even easier to measure by breaking these goals down into smaller increments.

Divide your blogging goals to better measure success

How to set goals for your blog

Let's look at the income goal. You want to earn 40 per year, but this can be broken down into months or even days to get a better idea of ​​how much you need to earn.

  • That's $3 per month
  • or $109 per day

Keep in mind, however, that you may not hit your daily income goals as soon as you start. You could be making $50 a day now and $200 a day by the end of the year. You may need to increase your income goal gradually by day or month to reach the $40 mark.

The goals of your own blog can be:

  • $60 per day in September
  • $80 per day in October
  • $100 per day in November

The same goes for the visitors you attract to your blog.

Let's say you currently receive 5 visitors per month. Setting your traffic goals per month makes sense because you're probably not going to go from 000 to 5 immediately. You may need to say:

  • 6 visitors in March
  • 8 visitors in April
  • 15 visitors in May

…and so on, until you steadily hit the 25 mark.

Another thing to understand about blogging is that you will gain momentum as you go.

It is difficult to overcome the initial hurdle of the first few days of few visitors and low income. You will probably find it harder to go from 0 to 5 visitors per month than from 000 to 10 visitors per month.

Get the right tools to measure your blogging goals

Blogging tools can help you track your goals and measure your success. Some of my favorite blogging tools for these metrics are:

  • Google Analytics : Google Analytics keeps track of a myriad of metrics, including visitors, content visited, traffic sources, new vs repeat visitors, and more.
  • Site Kit by Google : This free tool is a WordPress Plugin which allows you to connect your WordPress blog to Google's suite of web tools, including Analytics, Search Console, AdSense, and Speed. This means you can view all the essential data about your blog's performance, without ever having to leave the WordPress dashboard.
  • Yoast SEO : Search engine optimization (SEO) is an important part of a good blogging strategy, and Yoast SEO is a WordPress Plugin free that can help you determine if your blog posts are compatible with the SEO. This tool can help you write better titles and meta descriptions, and will also give you advice on how long to post, how often you should use a key word (or a keyphrase) and the number of links you should use.
  • Ahrefs : Ahrefs is another awesome blogging tool that can help your blog with blogging goals. SEO. With detailed competitor data in your niche, site optimization tips and analysis, and keyword research, this tool is very effective. It also has a free backlink checker so you can see how your website is performing in terms of domain authority.
  • ConvertKit , AWeber ou Mailchimp : Those of you who want to grow your email subscriber list will benefit from one of these email marketing tools. They help you track your email subscribers and offer detailed analytics on your performance. My personal recommendation is ConvertKit for bloggers of all growth stages, as they recently rolled out a robust free plan. 

Step 3: Choose achievable blogging goals

A stands for feasible We all love the idea of ​​aiming for the stars, but there has to be an element of reality when choosing your blogging goals. You will be the first person to feel failure when you fail to achieve unattainable goals.

The hard and honest truth is that blogging takes real time and effort. The hard work you do today may not pay off in real benefits for months or even years.

You won't instantly rank #1 on a hard Google search the first day you publish an article.

You're probably not going to get a million social media followers with your first, second, or twentieth post. You're not going to make thousands of dollars from affiliate marketing after posting two or three blog posts.

Having a successful blog means constantly working hard day after day, month after month, and year after year. It also means setting attainable blogging goals.

You know that one of the goals of your blog is to want more visitors to your blog, right?

If you currently attract 1 visitors per month to your blog, it is very unlikely that you will be able to reach 000 visitors in a short time. If you currently have 500 email subscribers, you probably won't have 000 subscribers next month.

If you're making $10 a day now, chances are you won't be a millionaire anytime soon.

How to Know if Your Blog Goals Are Achievable

How do you know if your blogging goals are achievable? This is an excellent question, and the answer will not be the same for all bloggers.

The first thing to do when setting goals achievable SMART is to take an inventory of where you currently are. Using our list of blogging goals earlier in this guide, ask yourself a series of questions such as:

  • How many visitors per month do you attract?
  • What is your current annual income?
  • How many people are subscribed to your mailing list?
  • How many social media followers do you have now?
  • How many backlinks does your blog currently have?
  • How often do you post content?
  • How many pages/posts need an SEO update?

Another question to ask yourself is where have you been since you started blogging.

Analyze the days, months or years of data you have on your blog.

What trends do you see? Are you seeing a steady increase in visitors, profits, and email subscribers? Were there times when you saw more traffic than now? If so, what happened when you were more successful? Do you post more? Promote more?

Once you've compiled this data, imagine what might be possible for your blog.

  • If you currently publish an average of one blog post per month, are you capable of posting four times per month?
  • Do you really have the time, energy and resources to post so often?
  • If your life doesn't allow you to post that often, are you willing to give up anything else to have that time available?

If one of your blogging goals is to make $40 a year, but you make very little money blogging, that's probably not a realistic goal unless you make some major changes to your blog. It may be time to assess why you are not making money.

Do you have a large number of visitors but very little profit? You may be attracting visitors, but they are not converting into any kind of profit.

Maybe you don't have enough sources of income on your blog, or your content may not be written in a way that will drive sales.

Now is the time to be honest with yourself about what works and what doesn't work with your blog. This is also the time to really assess how much time you want to invest in your blog.

If you can only spend one or two hours a month blogging, you probably won't see a huge improvement. In fact, your blog will probably never gain momentum if you can't or won't invest time and hard work into it.

Step 4: Decide on relevant goals for your blog

The fourth part of the acronym for SMART blogging is R, which stands for relevant . What does choosing relevant blogging goals mean? This means choosing goals that make sense for your blog.

Don't choose your goals based on what others are doing, choose your goals based on what works for you and your blog.

For example, one of our imaginary goals is to double social media followers.

Social media  can be a very useful way to drive traffic to your blog, but it can also be a colossal disappointment. Just having social media followers doesn't mean you're increasing your blog traffic.

Many social media platforms intentionally limit the number of people who see external links. So, you can post links to your blog on Twitter or Facebook, only to find that a limited number of your followers see it.

If you are a social media guru and know how to use these algorithms, choosing to grow your social media presence as your goal can be a very useful tool.

BUT…

If you've spent a lot of time and effort on social media platforms and haven't been driving traffic to your blog, it's probably time to put the brakes on and use your precious time on something more rewarding.

Step 5: Time-bound blogging goals will keep you on track

How to set goals for your blog


The final SMART blogging goal is T for time bound .

Having your own blogging business gives you a lot of personal freedom. You can choose your schedule, what you want to write about and where you work… you can blog at home, in the park or at your local cafe. You can even travel the world and still blog.

Starting a blogging business ALSO means being your own boss. Give yourself deadlines like you would if you were working for a boss. If you had a corporate job, your boss wouldn't say, "Go ahead and get me that report whenever you have the time and feel like it."

Instead, they would say, “Your deadline is 15:00 p.m. on Friday. »

To be successful as a blogger, you need to establish that same type of discipline. No one will be there to force you to work on your blog. The initiative begins and ends with you.

Use Effective Habits to Achieve Your Goals Effectively

In my opinion, you can't achieve SMART goals without using good habits. You may want 25 monthly visitors to your blog, but what are you going to do to get there? The goals are great, but how do you achieve them?

Goals are the destinations, but smart habits are the vehicle that will get you there.

For example, you know you need to create and promote content in order toattract traffic. But do you intentionally set aside time to do it? Plan your week knowing  which will you have time to work on your blog, or are you trying to fit it haphazardly into your busy life?

If you don't physically block at least a few hours a week to work on your blog, you're not going to see the accomplishments you want.

You may have intermittent success, but you're not going to see that continuous, consistent success that you need to be a full-time blogger.

Use a helpful blog planner

Don't worry, if you're still not sure if you can stick to these good habits, the other resource for you is to have a free printable blog planner. Setting deadlines is much easier when you've written down each step in a planner.

My blog planning document includes:

  • Brainstorm prompts for blog topics,  including tons of excellent blog post ideas to write about
  • A keyword research checklist , which helps SEO and ensures that your content will be relevant to your readers
  • SEO Checklist . Are you using all SEO best practices with every post? Prioritizing SEO when first publishing means less work in the future
  • Promotions Checklist to help you plan where and how often you will promote your blog content
  • Content calendar to visually schedule your blog posts to see when you will write and publish your new content
  • A to-do list with weekly deadlines and sample to-do's for greater blogging success

Are you ready to define  the good ones blogging goals today?

How do you feel now? Do you feel pumped? Are you ready to take on the world and knock it out of the park with your blog?

I hope this guide to setting SMART blogging goals inspires you to set new (meaningful) goals for your blog – and I want to be part of your journey here.

How to set goals for your blog

Whether you're a brand-new blogger or you've been blogging side-by-side for years, the choice to go into blogging full-time is both exciting and daunting. Blogging goals are an important step in becoming a full-time blogger, but remember that your results are individual.

One blogger can achieve a higher level of success than another, even when they both use SMART goals and work hard.

Many of you have already started your blog, but this article is filled with the latest information I have on how to run a successful blogging business. You don't have to be a brand new blogger to learn something new that will help boost your blogging business.

And you?

What are the biggest successes or failures you've had as a blogger? What stopped you from being a full-time blogger? Do you feel ready now? Have you tried SMART Blogging Goals with your blog? Did he succeed?

Let your Comments below. I would love to hear about your experiences!