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- How to join a network marketing company (MLM)?
- How to choose a good network marketing company?
- How to succeed in network marketing on the internet?
In short, these are the questions most people who see in this activity, a real opportunity to earn money and finally achieve financial freedom.
Unfortunately, things are not always so easy, behind the potential for income and the opportunity to work from home that are always put forward, there is a reality that you certainly do not know. You do not believe me ?
Tell me, have you ever heard any of these sentences?
- Network marketing is the best business model in the world, it's the most viable
- If you are positive then nothing and no one will stop you
- You need a big list of contacts to succeed in network marketing
- You have to recruit again and again to succeed
- It's not selling it's sharing, recommending
- The product sells itself so you will not have much to do
- You must have a big "Why" to succeed
- If you do what I tell you to do you will have the same results as me
- This is not a pyramid sale because there is a product for sale
- You will receive a free and complete training that will ensure you success
- We are a family and we will take care of you
- You just have to recommend the product to your friends and the rest will be done alone
- Not really need to work long, 2 H a day is more than enough
- This is the best opportunity to become financially independent
- Our godfather revolutionized the network marketing industry
- Our products are new and exclusive
- We have the best compensation plan in the market right now
- Etc., etc…
You know, there are a lot of myths about network marketing. The truth is there, but to find it, you must look for it and especially accept to face it. The vast majority of these are lies invented by "Pseudo-leaders" unscrupulous in order to recruit, scam and ruin any people who would have the misfortune to believe.
The goal here is to seduce without having concrete to offer, then to create a blur around three main variables: cost, risk and value. That being said, let's try to stop on some of these myths (lies):
This myth can also appear in the form of:
- Earn 5000 € per week without having to move a finger
- Discover the opportunity to never work again
- Discover how I won 10000 € in one month ...
If this really were the case, why are more than 98% of people joining the MLM giving up?
Normally one should rather have the opposite that is to say, 98% of success rate, right? How can one claim that it is an opportunity to make a lot of money when the failure and abandonment rate exceeds 98%?
To earn a sustainable income, regardless of the company or the compensation plan, you need to build a network of approximately 1000 active people. To duplicate your success, these 1000 people will need to build a network of 1 million people. Which will lead you to a network of1001.000 people, so more income and even more work for your godchildren who dream of duplicating this success again. At this stage, they will need 1002.001.000.000 (two billion thousand million people).
Oops! I believe that the world population is only 7 billion people ... There is something wrong is not it?
In fact the money of the few winners comes from the constant registration of an army of future losers. It's not the lack of limits on the number of distributors that will fix things. If there is one thing that network marketing can guarantee you at least at 98%, it's fine failure.
The network marketing system itself is simply inherently unstable. In fact, all MLM systems are designed to allow only a small number of people to earn a lot of money. So even when I say that it has nothing to do with the MLM, my reasoning is a bit limited. The system itself has flaws like any other.
Rest assured, the people who recruit you will suffer from what I call "Voluntary amnesia", that is, they will simply "To omit voluntarily" to emphasize this detail. Do not blame them once you become part of "System"you will not do better. Unless you are moved by the desire to change things. I wish you a lot of courage, because a big building site and many wars await you.
The goal here is to undervalue risk and cost. Do not pay attention to all these misleading testimonials that aim to influence a positive decision on your part. The testimony is supposed to show you that the system is proven and working.
According to you:
- What are your chances of recruiting as many people as your sponsor?
- How long will it take?
- How much will it cost you?
- What will you have to give up?
You will take all the time it takes to respond, for the moment we must move forward.
- If network marketing is such a good and lasting opportunity, why are you invited to sign up fast enough?
- What is the difference between registering now and after, since there will always be people to order?
I let those who are giving you this kind of speech answer it.
So, I did not know that we are clones and we have the same abilities.
This myth can also take the following forms:
- It's so easy that even a child can do it
- I know a lady of 82 who has succeeded so much it's easy
- We already have more than one million members around the world who live off this opportunity.
- If I could do it, then you can do it too
Yes, there are some who certainly earn money in the MLM, but they represent only the tip of the iceberg that I remind you is made up of less than 2% Distributors. The rest will give up after a few weeks.
Why do not they ever say that you will need to master the biggest sales principles as well as the biggest marketing strategies? You can not succeed in this field if you are neither a good seller nor a good marketer.
If more than 98% those who do it are doomed to fail, so I think that's the proof that not everyone can do it. We are not clones, therefore we do not have the same abilities, the same gifts and even less the same assets. Everyone can succeed, but not everyone can succeed in a specific area.
Everyone has their experience and skills, its advantages and disadvantages. Let's say that we succeed only in areas compatible with our potential. Even if it is true that whoever wills, I tell you that faith is not enough.
Several factors come into play:
- the competence
- the availability
- the determination
- And much more…
Any citizen can become president of his country and yet there is only one place of freedom. If network marketing (mlm) is so easy, why is not the land filled with billionaires? And sometimes, to succeed in this area you have to be in bad faith ...
This lie is closely related to the first as well as to many others. Many sponsors will tell you "Do not try to reinvent the wheel because someone has already done it for you, just work with the system we have set up and you will get the same results as us".
I have nothing against this way of thinking because I know that we all need examples at some point to avoid making the same mistakes as those who got into network marketing before us. However, I wonder if we owe a blind trust to his godfather and the system put in place ...
Well, I think if the wheel I'm using is slow, rusty, or not working properly, then either I'm going to get a new one, or I'm going to get one that's faster, more efficient, and works properly.
The argument is: "These people have had success with their methods, and if I listen to them and practice what they doe say, so I too will be as successful as they are ». This is true, but only in part.
No success is perfectly duplicable! Whether in network marketing or outside.
For duplication to be perfect, you must meet the same people at the same time, with people with the same states of mind and budgets at the same time. You must relive the course of the one who succeeded, immerse yourself in his time, in the same socio-economic context, etc ... If you can not relive your own past, then imagine how difficult it will be for you to relive that of another person ...
Let us dwell a little on the context if you will.
This is another problem of perfect pseudo duplication. We are talking about proven methods in the United States, and we forget (by importing the method) to specify that the contexts are different, you simply can not get the same results.
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For example, not all network marketing companies sell directly. There are some that only exist on the internet. So, if you can not do direct sales in addition to the one on the internet, how do you expect to get the same results as the American distributor who can do both?
Why then ask you to apply the same principles when the data is already distorted from the start? You understand that legislation can also be an obstacle to your success in MLM.
What needs to be duplicated in the network marketing is not really duplicated. And here I am talking about:
- Improving the quality of relations
- A better understanding of the needs of prospects
- The competence
- The respect
- A better knowledge of the company and the products it sells
Not very far from the myth of perfect duplication, this lie very often takes the following form: "Our system is proven".
In fact, the only thing the system is proven to do, it is to cause a massive failure. You will be thrown into the lions' den, taking care to ask everyone about your product, including those who are hostile to network marketing and those who have no interest in buying your product.
Here is one that we hear every day. The perfect excuse for all these millions of sponsors who were lucky enough to be above their godchildren, but who are unfortunately unable to turn them into real leaders. They refuse to acknowledge their shortcomings and try to make you believe that it is your fault if you do not succeed in your mlm society.
The worst is that deep down inside you, you feel that there is something wrong. But you say to yourself how they told you it's just a matter of time, everything will work out, just have a big " Why " and enough motivation and everything will be better. But the more time passes and the more you are disgusted, helpless and frustrated ... And here is the abandonment that is the appointment ...
Listen, you can have:
- the firmest faith in the world
- utmost " Why " that we can imagine
- the biggest motivation of the world
But none of this will be helpful if you use the wrong techniques if you have the wrong approach. In fact, everyone at one " WHY " what you need most is a "HOW" and especially a " FOR WHO " .
The value of a product depends mostly on its marketing. With a good marketing strategy you can sell anything. Coca-Cola made a fortune selling tinted sweet water.
McDonald's does not make the best burgers and yet he is the world's largest seller.
The novelty or exclusivity of a product does not guarantee success. If we push this theory further, then it assumes that as soon as it is "old" its success will disappear with it. Oh, I was going to forget WITH YOU ALSO!
Believe me, if these products were so good, these companies would not go through network marketing to promote them. In fact most "New" products in network marketing are just improved and renowned versions of already existing products. The worst is that some of these new products are not selling at all.
As we often say: "They need it but they do not know it yet"... I always wonder who is the one who invented such nonsense ... It's absurd!
Tell me, when you enter a hyper-market, do you buy all the products on display or just the ones you need? If you only buy the ones you need, how can you think that everyone needs what you have to offer? Does the product you promote through the mlm cure all ailments? I do not think so.
So be careful with the novelty!
Oh that's very kind and very touching. Thank you very much for all this love!
If only all this could be true ...
This lie can also take one of the following forms:
- We have a team of experienced leaders who made a fortune in the mlm
- Alain Dupont who is a leader in this field is part of our team
- We are a family and we constantly help each other
To recruit you and especially to reassure you, there is a good chance that your future godfather will tell you these things one day. In most cases, as soon as you have finally made the decision to join the company, then also begins your descent into hell.
- You're getting less and less attention
- You receive (by chance) a "pseudo" training on tools and resources
- You are told that you need a big "why" to succeed
- We explain that you need to generate web traffic to achieve this
- We ask you to distribute thousands of flyers per week
- We recommend tools in the wrong order (you only need to have a blog when you have value to publish it)
- Your godfather begins to tell you that it's up to you to go to him and not the opposite
- You find yourself more and more abandoned to yourself
- Etc ...
At the recruiting stage, we will always do everything to make you believe that everything is easy, and yet the reality is more cruel than it looks.
In this environment, criticism is not always welcome and the real value is very often considered as an obstacle. Team spirit is just a facade, everyone is there for their interests in most cases. As soon as you raise fairly pointed questions about one of the group leaders of your network marketing company, you start to be considered a traitor.
Now that we have recruited you, we can move on to another recruitment, it's up to you to manage because we do not have enough time to devote to you. They are not really bad, they just do not have enough time to lose with you. They need to recruit more people. So is the system.
It is important to recognize that they (the distributors) are not all the same. I met some really competent, caring and trustworthy people.
- If it's not selling then why are you promised commissions?
- Why do you absolutely need skills to get there?
- Why are not we just offering products?
- How many distributors concentrate their speeches on the real value of the product they are promoting?
If you notice, they will always tell you about the business plan and all the money you could earn instead of meeting your needs by telling you what the product can do for you. Oh, I was going to forget that it's not always the product that interests you.
Go on Facebook, and you will notice this: you hardly say hello to someone he answers already:
" Good morning or good evening. If you wish, I offer you the opportunity to earn 5000 € per month for only 30min of work per day. If you want to know more, tell me, I will send you the file here or on your email. It's a world exclusive and a revolutionary new concept. See you soon. ".
I do not know about you, but I do not see any sharing in this attitude. I see only interest and especially someone who speaks of what he does not even control. You are mirrored by a facility that will have the gift of guaranteeing you failure in network marketing. It's not child's play, it's selling products and services.
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New distributors are made to believe that it will be a pleasure, it will just have to work 2H a day and the rest will come alone. Unfortunately, reality has the gift of catching up with those who try to flee it. One of the reasons people tell this lie is because they do not want to scare new prospects.
Let's get it clear once and for all, SELL IS NOT SHARE, SHARE IT IS NOT SELL!
Many people think that MLM is an activity that can be practiced part-time and in addition to their existing job ... What these people do not know is that network marketing is a full-time job once you have exhausted your social circle (friends and family).
Between us, quote me only one job as lucrative (potentially) as the network marketer who asks only 30min of work per day ...
Do you have one in mind? I do not hear anything, what do you say? ............
Ah OK, that's what I thought, there is none is not it? To succeed in this area, you will have to work very hard for a long time.
In fact, the freedom we are talking about here is illusory. Only leaders succeed, and to become one you will have to work two to three times more than the others. And I can guarantee that 2H to 3H per day will not even be enough to do half the work on time. Unless you are in no hurry to achieve success. In this case, review your life with your creator OK?
- Who will do the research for you?
- Who will do the writing of your articles?
- Who will take care of sending emails to your prospects?
- Who will distribute the brochures for you?
- Who will create the Youtube videos for you?
- Who will respond to prospects messages for you?
- Will I do the phone calls for you?
- Who will manage your network for you?
- Who will accumulate this experience that you need to succeed?
Do not rely on your sponsor to handle the generation of your web traffic
This is just a preview, there is more work than that. The MLM is not a party of pleasure. He will never give you the results you hope for if you consider him a hobby.
One last thing: ask your sponsor how long he has started to create his own network and especially how many people make up this network. Then compare these results with the time he put in this company added to his own experience. Do it and you will see that there is more work than it tries to make you believe.
This myth often takes the following forms:
- You will earn so much money that you can finally say goodbye to your boss
- Money will no longer be a problem for you and you will not even need to work anymore
But if it did,
- Why does this person who says it to you still work in this mlm company?
- Why does she still need your money?
- Why does she work for a network marketing company?
- Normally she would be at the head of hers no?
Do you smell the same smell of lying?
I feel so far so much she is strong.
The truth is that if you leave your current boss, it will be to join another. I do not know about you, but I do not see any freedom in there.
Why leave a job that guaranteed you a monthly income to join a company that is unable to guarantee you a minimum of 30 € monthly after 6 months?
Do not be fooled, you will never be your own boss as long as you work for someone else. This is not a party of pleasure. To be your own boss, you have to create your own network marketing business. And no matter if you work from home, you will not be freer than you are now. Those who tell you that 2H a day will suffice are either liars or ignorant.
"It's impossible to take control of your life when you choose to blindly obey others"
All this is true, but only in part. You should also consider the following points:
1-The kits - Most distributors are encouraged to buy the largest "starter kit", depending on the companies, this kit will cost 500 €, 750 €, 1000 € and even more. Some companies also recommend training that will cost several hundred euros.
2-Promotion. Paid advertising will not give you gifts at this level and sometimes you will need a good training. For example if you do not know how to use Google AdWords, you will simply ruin very quickly.
3-Paying courses. Most of my students have often spent up to 2500 € for a private 8 weeks coaching ... It looks like I'm expensive is not it? but as they say, quality has a price. So if you add the paid courses that by far are better qualities than those offered by your company, then it is the note that only increases. Chances are your sponsor tells you they are useless.
- do you know how to install a blog? what training do you have on blogging?
- do you know how to set up an autoresponder?
- who will take care of the personalization of your promotional tools?
- Maybe the initial investment is small, but there are many other expenses that are simply not mentioned during recruitment.
- You can also use your earnings to fund the rest, you say, but how long? With what income?
- Do you plan to do it with the less than 30 € monthly that you will earn after 6 months of work without effective training?
Believe me, the further you go in this industry, the more you will realize that the reality of network marketing is totally different from the one we present to you at the beginning. Expenses will become more and more astronomical.
No one can guarantee you success! Everything depends :
- the opportunity
- your personal development
- of your competence
- your approach
- of your money of course
You must be in the right place at the right time with the necessary skill and the best approach. Marketing is not a mechanical process. Whoever says to you: "Spend that amount at that time and for something, and you will have that income" is a liar It does not work like that ! Success, too.
Spending more time, energy and money will never guarantee success. Anyone who gives you this kind of speech just makes fun of you and tries to take advantage of your naivety. If success were so easy to achieve, it would certainly have fewer poor people in the world.
This myth is very often used to make you believe that it is your fault if you are not successful yet in the network marketing industry. More, how can we blame you for not investing enough while in your recruitment, you were told that the investment is low?
This myth can also take the following form:
- The product is in high demand so you will not have much to do
- The orders keep coming, you must absolutely enjoy now
- And if the product really sells itself, why does that person who tells you it still try to sell it to you?
- Do you know a product that sells itself?
Google- Microsoft - Apple and many others have highly sought-after products and yet they promote them. If you do not advertise your product, how do you want people to know that it exists?
The other negative aspect of the popularity of a product is the competition. The history of mlm has seen the birth of dozens of products from the popularity of others. Your profit per sale can be high, but if you do not do enough, then the profit margin loses its value.
You choosing a high-demand market does not guarantee you the success promised by your sponsor ... Several other factors come into play and complicate the equation, but I'm not here to confuse you so I prefer to stop there.
Oh? And what to say about:
- Competition from other distributors in your company?
- The hundred or so competing companies that distribute the same products around the world?
Every distributor that joins your company limits your field of action. The more he recruits, the less likely you are to make a lot of money. If you recruit your downline among your friends and family members, they will eventually fight each other instead of expanding sales and networking beyond their immediate social circle.
A market will always be saturated because its radiation is limited. Your product does not solve all the problems of the world so does not necessarily address everyone, which greatly limits your target audience. In addition you are not the only one to offer this type of solution.
There will always be people to consume products it's true, but there will not always be people to consume yours. Network marketing can not guarantee you anything!
The residual network marketing income is based on the hard work of your referrals. It is still necessary that they remain active (they pay their monthly subscriptions). They must also sell products, recruit more people who will replace those already abandoned.
Your success in MLM depends only on the quality of your referrals. It is up to you to train them, to provide them with the value they need so that they, in turn, build and expand their own networks. If you yourself have no value, it will simply be impossible for you to give to your godchildren. Hence the importance of following a good training.
Unfortunately, the vast majority of training offered by network marketing companies is limited to (sometimes bad) recruitment techniques ... And yet, you need more than that. At this point, it is your eternal laziness that is exploited.
These are not the only myths, however I am not here to crucify the MLM. So, I prefer to stop here. I hope to have helped you understand network marketing.
now, I am curious to know what you think of this article. Please let me know by leaving a comment below.